Ulysse Nardin

Inspired by the open seas and adventure, Ulysse Nardin is a pioneering Manufacture, offering timepieces from the most innovative to the most daring.

After two editions in digital format, the Watches & Wonders watch fair is taking a new turn post COVID by offering its very first physical edition. An opportunity for the watch industry for the watchmaking industry to come together around a message that combines the experience of a physical presence with the resonance of digital.

As part of the show, Ulysse Nardin will be announcing the launch of its 3 new talking pieces: Freak x, Aventurine Moonstruck and Freak S.

To introduce the new ‘Vertical Odyssey Mission 2’ communication concept and the 3 talking pieces presented at Watches & Wonders, I was commissioned to design and create an immersive digital experience dedicated to this activation, in keeping with the brand’s codes and DNA.