Ulysse Nardin - A labotory on the wirst
Role / Services
Art Direction, Interactive Conception, User Interface Design, Wireframing & Prototyping
Details
The Freak collection is an act of modern horological art and cutting-edge mechanical expertise epitomizing Ulysse Nardin’s long-established watchmaking savoir-faire. With its disruptive design and revolutionary technical components, the Freak has broken every traditional rule of watchmaking. The movement is king.
To showcase this new collection, I was asked to conceive and design a powerful digital experience that would express and respect the brand's codes and DNA.
